Franco Silva
General Manager, Philippines and Korea
Franco brings with him over 12 years of direct-selling experience in various roles such as marketing, sales channel management, IT, project management, and brand management. Since he started in Young Living Global Sales Operations in 2017, he has led one of the largest recorded sales campaigns in company history. He’s spent his recent years in Young Living in Asia-Pacific, where he has provided leadership and strategic oversight to the region’s teams and, in the process, played a key role in the growth of the Asian markets. Franco lives by Gary’s heart-centered, authentic style of leadership as he takes the helm of Young Living Philippines and Korea.
Franco is a strong believer of essential oils’ capabilities to change lives. He thanks amazing Young Living members from all around the world for everything he’s learned about these valuable resources. In his personal time, Franco enjoys traveling, running, scuba diving, and sound healing therapies. He is a certified rockhound, mining for crystals and other earth treasures whenever he can.
Abbie Cheung
Country Manager, Hong Kong and Macau
Abbie comes from a well-blended background of wellness education and event marketing. She is a home-grown Young Living leader who focuses on leading with empathy. After joining Young Living in 2014 in Hong Kong, Abbie played a leading role in establishing the strong foundation of success that has earned Young Living its excellent reputation in Hong Kong and Macau. More recently, Abbie spent the past few years pioneering the first regional leadership team overseeing marketing and events efforts across APAC. Abbie now focuses on inspiring the Hong Kong market to new heights with the help of her sharply honed experience and long-term perspective.
Away from work, Abbie enjoys nature with her husband and daughter. She uses her favorite Young Living products, Valor®, Grounding™, and Northern Lights Black Spruce, to keep her balanced.
Ksatrio Yudho Sampurno
Country Manager, Indonesia
With over 15 years of experience in sales and marketing and an MBA from Southampton Business School, Yudho knows how to help a company grow. His collaborative approach and habit of pushing past limits have helped him make his mark in the direct-selling industry in his country. In his roles at Tupperware and Amway, he was responsible for both local and APAC markets.
Yudho’s fascination with the power of high-quality essential oils led him to Young Living in April 2019 as the sales and marketing director in Indonesia. The company quickly recognized his strong strategic and tactical thinking skills and appointed him country manager in October 2019.
Outside the office, he balances his time with his wife and two children, his automotive hobby, connecting with nature, and his passion for charity work. His favorite Young Living products are Peppermint essential oil and the Thieves®, DiGize®, and R.C.™ essential oil blends.
Lydia Aw
Country Manager, Singapore
Lydia came to Young Living with more than 20 years of experience in the fast-moving consumer goods (FMCG) industry, where she took on functional leadership and general management roles across Asia. She is a versatile professional with extensive experience in both business-to-consumer and business-to-business channels, having led marketing and sales teams in mature and fast-growing businesses.
Throughout her career, Lydia has consistently delivered results in challenging environments. She also has successfully led culture change toward a winning mindset and teamwork. Lydia is passionate about people and has a proven ability to inspire and lead high-performing teams. She is married with four children and loves to travel, read, and sing during her free time.
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